Merchandising Adult Non-Alcoholic Beverages to Maximize Retail Velocity Presented by Adult Non-Alcoholic Beverage Association
Approved 6
The markets for adult non-alcoholic beverages have been steadily growing for several years, with predictions of even greater growth in the future. This growth is also being driven not by those who don't drink alcohol, but those who are wanting to moderate with consumers purchasing alcoholic and non-alcoholic beverages at the same time.

As a retailer, how do you take advantage of people’s shifting relationship with alcohol and the demand for great tasting, sophisticated alternatives. In this discussion, we will cover:
  • The trends creating a culture of moderation and demand for adult non-alcoholic beverages?
  • What does the transition to integrating a new line of adult non-alcoholic beverages look like?
  • What type of products and segments should you start with?
  • How do you make manageable, progressive changes to drive increases in revenue
  • How to leverage peak selling times of the year to boost sales of adult non-alcoholic beverages from promotions to displays
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Date & Time
Thursday September 21st, 2023 3:30pm EDT
End Date & Time
Thursday September 21st, 2023 4:30pm EDT
Venue
Level 200, Room 201B
Address
Level 200, Room 201B
Philadelphia, PA
United States
6
Going
7
Interested